Who We Are
is what we do

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FounderPeter Kellis

Peter is primarily responsible for Product, Architecture and Engineering. When he’s not busy coding and designing the system, he interfaces with prospects and leads the team.

Peter holds undergraduate and graduate degrees in Electrical Engineering and Computer Science from MIT where he graduated with a perfect GPA. He worked as a Software Engineer, Design Engineer and Architect at Enterprise companies such as EMC, RSA Security and VERITAS before joining the Product team at Google.

He holds over 30 patents in data replication technologies and is in the Guinness Book of World Records with his brother Manolis and sister Maria for highest acceptance rate to MIT from a single family.

Peter decided to create TRAY in order to apply his expertise in moving information around to the problem of large scale on-premise mobile ordering. His goal is to improve Service around the world and make it a fair and personable experience.

Peter likes tennis and—being from Greece—Sambuca on the rocks. If there’s one thing he doesn’t like, it’s waiting in line.

CEOOhad Jehassi

Ohad is responsible for day to day operations, strategy and growth at TRAY.

Ohad is a Harvard MBA and Carnegie Mellon graduate with 20+ years of international product centric general management experience leading the rapid growth of B2B and B2C software and services businesses. He has launched 4 start-ups, sold 2, CMO/COO of 3, and CEO/Founder of 3.

Before joining Tray, Ohad served as President of Lavu, a restaurant point of sale system used by tens of thousands of restaurants in 93 countries. He is also a business mentor at Endeavor Global—an accelerator for high impact entrepreneurs—that helps start-ups scale into healthy medium sized firms.

Ohad currently serves on the alumni board of Harvard Business School, advisory boards of InsynQ and Cloud Runner, and executive committee of the New World Symphony.

Black and white headshot photo of Ohad Jehassi, President and COO of TRAY
Black and white headshot of Anuraag Guptaa

VP, EngineeringAnuraag Guptaa

Anuraag is responsible for building and leading the TRAY team in Hyderabad. He is also responsible for engineering and delivery of all product lines from TRAY’s India development center.

With more than 18 years of product develpment experience, Anuraag has built and lead teams in large organizations as well as helped scale smaller teams. Prior to joining TRAY, he worked in companies like Oracle, IBM, OATSystems, Tally and Cotiviti. He has in-depth understanding of retail, SCM, CRM/ERP and eCommerce.

He holds a Bachelor Degree from Netaji Subhas Institute of Technology (formerly Delhi Institute of Technology) and completed a leadership program at Harvard. He used to wrestle as a junior and loves playing badminton.

Director, EngineeringVeera Maddipati

Veera leads the engineering team and is responsible for system architecture, scalability, performance and uptime.

Prior to joining TRAY Veera worked at IBM in Silicon Valley as a Software Architect for 17 years. He architected industry leading ETL software and Bluemix cloud applications and led the Big Data Spark Technology Center at IBM and is a holder of several patents in related areas.

Veera holds a Masters degree in Computer Science from Andhra University and a Bachelor degree in Computer Science from Nagarjuna University. He loves to play Tennis and organize sports events and recently moved back to Hyderabad for family reasons.

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Headshot of Alok Vij

Director of Product ManagementAlok Vij

Alok will be responsible for new feature development and evangelizing the product with customers and partners at TRAY.
Alok is a seasoned technology leader and has extensive experience in building world class teams and products. He has worked across Software Engineering, Pre-Sales and Product Management roles with multiple enterprise organizations such as CA Technologies, Veritas and Symantec.
Alok is passionate about solving problems with the help of technology. He holds a Bachelors degree in Computer Science from BITS Pilani and MBA from the Indian School of Business. He is passionate about running. He was a professional athlete and has participated in 3000m and 5000m track events at several national sports meet.

Director of MarketingChristina Calhoun

Christina is responsible for the marketing strategies and campaigns for TRAY. Prior to joining TRAY, Christina was the Director of Marketing for a multi-unit restaurant operator.  She also owned her own marketing firm where she lead the marketing efforts for several different restaurant brands.  And she previously worked in sales in the restaurant technology space, focusing on POS software and hardware.

Christina holds a Bachelor of Science degree in Chemistry from Arizona State University.

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Product Operations ManagerCorey Collin

Corey leads the Product Operations team and is responsible for On-Boarding, Client Success, and Product Development. Prior to joining TRAY, Corey worked for a Tech Startup offering a Wi-Fi Marketing solution in the Bar & Restaurant space where he designed and scaled a process to rapidly configure and distribute customized hardware.
Corey holds a Bachelor of Science degree in Entrepreneurial Studies from Grand Canyon University.
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FounderPeter Kellis

Peter is primarily responsible for Product, Architecture and Engineering. When he’s not busy coding and designing the system, he interfaces with prospects and leads the team.

Peter holds undergraduate and graduate degrees in Electrical Engineering and Computer Science from MIT where he graduated with a perfect GPA. He worked as a Software Engineer, Design Engineer and Architect at Enterprise companies such as EMC, RSA Security and VERITAS before joining the Product team at Google.

He holds over 30 patents in data replication technologies and is in the Guinness Book of World Records with his brother Manolis and sister Maria for highest acceptance rate to MIT from a single family.

Peter decided to create TRAY in order to apply his expertise in moving information around to the problem of large scale on-premise mobile ordering. His goal is to improve Service around the world and make it a fair and personable experience.

Peter likes tennis and—being from Greece—Sambuca on the rocks. If there’s one thing he doesn’t like, it’s waiting in line.

Black and white headshot photo of Ohad Jehassi, President and COO of TRAY

CEOOhad Jehassi

Ohad is responsible for day to day operations, strategy and growth at TRAY.

Ohad is a Harvard MBA and Carnegie Mellon graduate with 20+ years of international product centric general management experience leading the rapid growth of B2B and B2C software and services businesses. He has launched 4 start-ups, sold 2, CMO/COO of 3, and CEO/Founder of 3.

Before joining Tray, Ohad served as President of Lavu, a restaurant point of sale system used by tens of thousands of restaurants in 93 countries. He is also a business mentor at Endeavor Global—an accelerator for high impact entrepreneurs—that helps start-ups scale into healthy medium sized firms.

Ohad currently serves on the alumni board of Harvard Business School, advisory boards of InsynQ and Cloud Runner, and executive committee of the New World Symphony.

Black and white headshot of Anuraag Guptaa

VP, EngineeringAnuraag Guptaa

Anuraag is responsible for building and leading the TRAY team in Hyderabad. He is also responsible for engineering and delivery of all product lines from TRAY’s India development center.

With more than 18 years of product develpment experience, Anuraag has built and lead teams in large organizations as well as helped scale smaller teams. Prior to joining TRAY, he worked in companies like Oracle, IBM, OATSystems, Tally and Cotiviti. He has in-depth understanding of retail, SCM, CRM/ERP and eCommerce.

He holds a Bachelor Degree from Netaji Subhas Institute of Technology (formerly Delhi Institute of Technology) and completed a leadership program at Harvard. He used to wrestle as a junior and loves playing badminton.

https://tray.com/wp-content/uploads/2019/02/Veera-Maddipati-BW.jpeg

Director, EngineeringVeera Maddipati

Veera leads the engineering team and is responsible for system architecture, scalability, performance and uptime.

Prior to joining TRAY Veera worked at IBM in Silicon Valley as a Software Architect for 17 years. He architected industry leading ETL software and Bluemix cloud applications and led the Big Data Spark Technology Center at IBM and is a holder of several patents in related areas.

Veera holds a Masters degree in Computer Science from Andhra University and a Bachelor degree in Computer Science from Nagarjuna University. He loves to play Tennis and organize sports events and recently moved back to Hyderabad for family reasons.

Headshot of Alok Vij

Director of Product ManagementAlok Vij

Alok will be responsible for new feature development and evangelizing the product with customers and partners at TRAY.
Alok is a seasoned technology leader and has extensive experience in building world class teams and products. He has worked across Software Engineering, Pre-Sales and Product Management roles with multiple enterprise organizations such as CA Technologies, Veritas and Symantec.
Alok is passionate about solving problems with the help of technology. He holds a Bachelors degree in Computer Science from BITS Pilani and MBA from the Indian School of Business. He is passionate about running. He was a professional athlete and has participated in 3000m and 5000m track events at several national sports meet.
https://tray.com/wp-content/uploads/2019/02/EDA8A9EB-62C6-435D-85DD-B053274B61DF-e1563902056444.jpeg

Director of MarketingChristina Calhoun

Christina is responsible for the marketing strategies and campaigns for TRAY. Prior to joining TRAY, Christina was the Director of Marketing for a multi-unit restaurant operator.  She also owned her own marketing firm where she lead the marketing efforts for several different restaurant brands.  And she previously worked in sales in the restaurant technology space, focusing on POS software and hardware.

Christina holds a Bachelor of Science degree in Chemistry from Arizona State University.

https://tray.com/wp-content/uploads/2019/03/Corey-1.png

Product Operations ManagerCorey Collin

Corey leads the Product Operations team and is responsible for On-Boarding, Client Success, and Product Development. Prior to joining TRAY, Corey worked for a Tech Startup offering a Wi-Fi Marketing solution in the Bar & Restaurant space where he designed and scaled a process to rapidly configure and distribute customized hardware.
Corey holds a Bachelor of Science degree in Entrepreneurial Studies from Grand Canyon University.

Transform your business with TRAY

From self-service kiosk ordering and payment to loyalty programs and analytics, TRAY is an integrated solution to multiple business challenges.

Get in touch

Come and visit our quarters or simply send us an email anytime you want.
Address
7135 Camelback, Ste 360
Scottsdale AZ 85251
Call us
844-USE-TRAY
844-873-8729
Email

info@tray.com

Get in touch

Come and visit our quarters or simply send us an email anytime you want.
Call us
844-USE-TRAY
844-873-8729
Email

info@tray.com
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